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The secret ingredient is how you make them FEEL.

Realtors, if you want to win hearts, don’t sell things.

Tell stories.

On my dining room table, there’s a handful of Paw Patrol coloring pages strewn about, and orange Crayola markers, and a plate of half-eaten toddler pancake breakfast. A still life slice of my life this morning with the 3-year-old. I have a sudden idea for a new business blog post. Can’t find my legal pad. Desperate […]

We may have already hit the LAUNCH button on our new Editorial and Instagram Management services for Realtors last week. But why stop the fun there? Today we’re sitting down with Creative Director, Caroline Dominguez, to take a deep dive into her perspective from the pilot seat — her take on what the new BLUEPRINT […]

Continuing our series of BLUEPRINT team member Q&A’s, today we are excited to be chatting with our Instagram Account Managers, Frank and Xanthe Appleyard—a creative husband + wife duo out of Ontario. (Affectionately referred to as “X + F” by the rest of the team.) Pour yourself a cup and settle in for a fun […]

Today is an exciting day here at BLUEPRINT, as we have the opportunity to chat one-on-one with Brett Tubbs, our new Editorial Manager at the studio. Based in Virginia, Brett worked extensively in the journalism + PR world before copywriting her way into the heart of BLUEPRINT. Let’s just say that our admiration for her […]