What Sets the BLUEPRINT Realtor Templates Apart

May 12, 2020

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In May of this year, I hit “LAUNCH” on the Collection: our handcrafted suite of high-end, fully customizable marketing templates for Realtors. Launching these products has been a dream in my heart for so long now, that seeing the vision come to fruition is deeply exciting and satisfying to me, to say the least.

Today I wanted to share some standout features of the templates that—in my humble opinion—truly set them apart from other “real estate templates” on the market. Each one is designed to meet the branding challenges unique to Realtors, with all the functional perks and beautiful aesthetic touches that your brand deserves to own (and your clients deserve to experience).

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WHAT SETS THE BLUEPRINT TEMPLATES APART

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Designed exclusively for Realtors

No more “one-size-fits-all” templates. BLUEPRINT templates are created with real estate professionals only in mind. From tried + tested verbiage to content outlines tailored to your transaction experiences, our templates are a business tool with purpose and longevity.

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Entirely customizable (no “design know-how” required)

Your job is to write contracts and close deals, not learn how to master layouts and design. In creating the Collection, one of my top priorities was ensuring the complete functionality of each template, where the agent could, upon purchase, fully “own” the customization experience with confidence and ease. I’ve heard from so many agents and teams who feel limited in their ability to make updates or brand tweaks to existing marketing materials, because they are 100% reliant on their designer to implement changes. Built with total “non-designers” in mind, our templates eliminate that need by utilizing a simple drag-and-drop platform (oh hello, Canva) and putting the editing power in your hands for life.

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Beautiful, minimal design

Clean and minimal design is what we’re known for in the real estate world — that strategic, high-end style you crave. Other agents are leading with 1980s PowerPoints and corporate-bleh Microsoft Word printouts, but you? You’re here to win. From the very beginning, my goal as your template creator has been bringing the same luxurious quality and feel of our custom projects to your business, but at a fraction of the cost.

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Professional images and copywriting

Pretty, minimal design aside? I like to think I’ve saved you many late nights crying into your vodkas. 😉 Because the copy for each template has already been expertly-crafted for you. And to make your life even easier, and your customization process a breeze, we’ve included 50+ free, high-res stock images in each template download package—pro images edited for visual cohesion and meticulously curated for styled lifestyle messaging. You may use them exclusively within the designs, as they are already built-in for you, or alongside your own pro brand photos.

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Client experience at a fraction of the cost

Our template Collection is truly that sweet spot between “templated” and “bespoke,” giving you brand distinction in a sea of lookalike agents at a fraction of our custom pricing. (Not to mention, our years of branding experience that would otherwise cost $1000+ for a done-for-you solution.)

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I’m so excited to finally share the culmination of my hard work and see the Collection up in lights. And, if you need a little catch-up, you can read more about the BLUEPRINT templates below:

The Realtor Welcome Guide

The Buyer & Seller Guides

The Listing Proposal

The Client Offboarding Magazines

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BLUEPRINT is a boutique creative studio serving the real estate industry. Visit our website for information about our services and to learn how our team can support your real estate branding, social media and editorial needs.

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