BLUEPRINT Blog

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Let’s play a game, and give your real estate service pitch a complete 180 strategy makeover while we’re at it.

Turns out there’s a big catch with the Typical Realtor Marketing Approach…

AKA, what the big NAR settlement means for your real estate brand…

While the design of your website might be the key to trust, the copywriting of your website is the key to CONVERSION.

If you do this right, your personal brand is the one thing your competitors can’t swipe.

We shop with our hearts, not our heads.

Start with leaning into emotional appeal and using value-linking to motivate your audience of buyers and sellers.

Let’s set up today with a simple 4-step, rinse-and-repeat marketing strategy for relocation buyers that no one else in your area is doing.

*Positioning* matters far more than niching. Nail your positioning and your niche will take care of itself.

How do you use past client stories as the conduit for selling belonging to the buyers and sellers who are most interested in believing the story you’re telling?

FREE WORKSHOP + INSTAGRAM TEMPLATES

HOW TO NAIL YOUR BEST REAL ESTATE SERVICE PITCH ON SOCIAL MEDIA

GET THE WORKSHOP

60 MINUTES. 6-STEP FRAMEWORK. ABSOLUTELY NO-FLUFF. You’ve never heard this approach to storytelling online as a Realtor before — plus, swipe my free matching bundle of 45+ IG campaign templates built in Canva, so you can launch your new campaign strategy overnight.