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Realtor + BLUEPRINT Content Addict

Sami STOVER

"So I was late to a home inspection yesterday because I started reading your blog and could not stop. Then I sent your blog to my agent friend, and he binged it during his entire open house sit. Basically you're keeping us all from doing our jobs...but really, your content is the best I've ever read for real estate."

BLUEPRINT Blog

Welcome TO THE

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I Rewrote the Panera Bread Mission Statement -- For Realtors

BRAND MESSAGING

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Here's a BETTER Way To Ask Buyer & Seller Clients For Reviews

BUSINESS TIPS

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Realtors, Here's How To Sound More UNIQUE

BRAND MESSAGING

How To Craft An Impressive Realtor Welcome Email that CONVERTS

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CLIENT EXPERIENCE

Binge worthy posts you've been loving:

While the design of your website might be the key to trust, the copywriting of your website is the key to CONVERSION.

Tools + Tips

How To Write a Real Estate Website People Actually Want to Read

with marketing copy that is so strategic and personalized, interesting and brave, it makes an offer that does the selling FOR you.

Realtor Copywriting

Open for Bookings! The Copywriting Starter Package for Realtors

I’ve been waiting for the right time to share this, and today’s the day. Straight to the good news: My sister, Emilie Plowman, has officially joined the BLUEPRINT team as our newest copywriter, and nothing has ever made more sense. It all started last year in a crowded coffee shop, over a shared blueberry scone […]

Realtor Copywriting

Introducing BLUEPRINT’s New Copywriter

FREE WORKSHOP + INSTAGRAM TEMPLATES

HOW TO NAIL YOUR BEST REAL ESTATE SERVICE PITCH ON SOCIAL MEDIA

GET THE WORKSHOP

60 MINUTES. 6-STEP FRAMEWORK. ABSOLUTELY NO-FLUFF. You’ve never heard this approach to storytelling online as a Realtor before — plus, swipe my free matching bundle of 45+ IG campaign templates built in Canva, so you can launch your new campaign strategy overnight.